Done for you

Meta ads that end in a WhatsApp chat, not a wasted click.

We plan, launch and tune Instagram and Facebook campaigns that send buyers straight into your WhatsApp inbox, and you watch the results on a live dashboard.

Runs inside your Meta ad account
Creatives made for your project
Direct WhatsApp lead
G
gulmohar.estates
Sponsored • Managed by PlotLabs
Contemporary independent villa at dusk with a lit facade and landscaped lawn
North Bengaluru • ₹1.85 Cr onwards
The Gulmohar Enclave3 & 4 BHK Independent Private Villas
Send message
PRM/KA/RERA/XXXX/0001800 - 3200 Sq.Ft.

gulmohar.estates Escape city congestion with gated green living 20 mins from KIAL. Click below to view the master plan and pricing brochure instantly on WhatsApp.

Sample
CTR
3.8%
Cost / chat
₹200
Chats
142

Why most property ads don't turn into site visits

  • Leads go cold before anyone calls

    A Harvard Business Review audit of 2,241 US companies found that 37% replied to a web lead within an hour, and 23% never replied.

    Source: Oldroyd et al., Harvard Business Review, 2011

    What we do about it

    A click-to-WhatsApp ad opens a chat the moment the buyer taps, and the reply goes out in seconds, at any hour.

  • Cheap form leads that never pick up

    Sell.do reports that Meta leads for Indian residential projects cost ₹150–2,000, and that cheap form leads often don't answer.

    Source: Sell.do

    What we do about it

    The buyer starts the chat from their own WhatsApp number, so the number is real, and the first messages qualify them.

  • Cost per lead is the wrong number, and a monthly PDF hides the rest

    What we do about it

    The live dashboard shows chats, calls booked and spend per project as they happen.

  • The ad itself now does the targeting

    Meta has retired most detailed targeting options since 2025.

    Source: Jon Loomer

    What we do about it

    Creatives made for your project by our team, refreshed often.

CORE CAPABILITIES

What we handle for your agency

◆

From pixel setup to creative swaps, we manage the campaigns so your team can focus on selling.

Account & pixel setup

A clean Meta Business Manager structure, pixel setup, domain verification and WhatsApp number linking.

Locality & budget targeting

Audiences built around the localities where your projects are, with a budget set for each project.

Creatives made for your project

Reels, site-visit invites and price-reveal posts made by our team from your property photos.

Click-to-WhatsApp campaigns

Ads with a click-to-WhatsApp button that opens a chat on your number, so buyers can message your team straight from the ad.

Ongoing campaign tuning

We keep an eye on the campaigns, rotate tired creatives, move budget toward what is working and pause what is not.

Live dashboard

See spend, chats started, cost per chat and calls booked for each project as they happen.

LIVE DASHBOARD

What you see on your dashboard

◆

Four figures a real estate agency can act on, updated as they happen.

Sample data
This week
◆Greenfield Meadows, Devanahalli
Spend
₹28,500

Budget managed across IG & FB

Chats Started
142

Conversations on WhatsApp

Cost Per Chat
₹200.70

Spend divided by chats started

Calls Booked
38

Calls scheduled

Spend, chats started, cost per chat and calls booked, shown live on your dashboard.

STREAMLINED PIPELINE

How it connects into your growth pipeline

◆

From property photos to a WhatsApp conversation.

01 • SourceDone for you

Creatives made for you

Reels and carousels made for your project by our team, from your site photos.

02 • DistributionMeta Ads Management

Ad on Instagram & Facebook

Campaigns aimed at the localities you sell in, with click-to-chat buttons and pixel setup.

Current service
03 • ConversionWhatsApp Automation

WhatsApp reply & booked call

Automated replies on WhatsApp can send the brochure and price details and help book calls.

See WhatsApp Automation
One pipeline: from photo to WhatsApp chat
COLLABORATION MODEL

How we work together

◆

Three steps, from a first call to regular reviews.

01

1. A short call

We learn about your ongoing projects, target localities and ticket sizes, and agree where to start.

Discovery call
02

2. We set up and launch

We connect your accounts, pick creative templates, set up WhatsApp routing and launch the ads in your target localities.

Set up and launch
03

3. You review the results with us

We go through chats started and cost per chat together, and adjust budgets based on how each campaign is doing.

Review & optimization
KNOWLEDGE BASE

Frequently asked questions

◆

Short answers about accounts, creatives and leads.

Whose ad account is it?
Yours. We work inside your Meta ad account and you keep full access.
Do I need creatives ready?
No. Our team makes them from your property photos.
Where do the leads go?
Into WhatsApp chats on your number, so your team talks to buyers directly.
How do we start?
Book a call. We look at your current listings and ads together and suggest where to start.
◆Direct-to-Broker Acquisition◆

Ready to turn ad clicks into WhatsApp chats?

Let's review your upcoming property launches and build a campaign that sends buyers straight to your WhatsApp.

You keep full access to your Meta ad account.